Comments for Marketography

Comment on Netflix: An Online Business Beyond Genius by Netflix as a Brand Builder- Part 2 « Building your Brand for Tomorrow's Consumer

Thu, 26 Apr 2012 21:24:40 +0000

[...] Netflix to gain information about its users to better serve them. According to marketography.com, “Members are invited to participate in reviews, forums, and blogs. Additionally, the tell-a-fr… Having users contribute to the site connects them with Netflix and gives the user a sense of [...]

Comment on Public Relations: The New Marketing Ethos by Public Relations – the SEO Weapon | Beyond PR

Public Relations – the SEO Weapon | Beyond PR — Wed, 29 Feb 2012 18:30:27 +0000

[...] http://marketography.com/2011/02/04/pr-is-the-new-ethos/ [...]

Comment on Understanding Consumer Attitudes by Tariq

Tariq — Thu, 02 Feb 2012 12:03:40 +0000

Useful information, thanks for posting(y)

Comment on Complex Campaigns Can Benefit From Project Management by Aileen Juneau

Aileen Juneau — Mon, 16 Jan 2012 21:37:39 +0000

I like this website very much, Its a real nice billet to read and receive information. “What is called genius is the abundance of life and health.” by Henry David Thoreau.

Comment on Economic Forces Changed the Printing Industry by The Printing Industry is Changing—Are You Ready? - Printing Hub - Printing Hub

The Printing Industry is Changing—Are You Ready? - Printing Hub - Printing Hub — Tue, 22 Nov 2011 15:54:39 +0000

[...] Economic Forces Changed the Printing Industry [Marketography] 0 Comments [...]

Comment on Dominos Pizza – Beyond the Dough by Devaki Cavanaugh-Krishnan

Devaki Cavanaugh-Krishnan — Thu, 22 Sep 2011 16:04:09 +0000

Very good info

Comment on De-commoditize and Return to Profitability by Jose Artigas

Jose Artigas — Sun, 27 Feb 2011 22:21:12 +0000

Great article. So true.

Comment on Public Relations: The New Marketing Ethos by deansguide

deansguide — Sun, 20 Feb 2011 20:16:39 +0000

Gregory,

Thank you for including me in your research and thank you for the reference in this article. I agree that “crowdsourcing” can be interactive as long as that “feedback loop” is monitored and acted upon.

The biggest problem that I see most often is that companies base the vast majority of their strategies on scaling their message. That is why so many companies still have a hard time moving away from the advertising campaigns.

Many companies do not wish to take the time, effort, or assign the manpower to engaging with their audience on an individual basis. Yet this type of engagement can be the most effective and profitable for a business.

Comment on iPod or Zune: Which side of the marketing fence are you on? by Bryan

Bryan — Wed, 02 Feb 2011 04:12:15 +0000

I enjoyed the article and actually meant to rate it 5 stars, but I was using my iPhone and fat-fingered the screen. Ironic, huh? This story makes me think of two other companies who also originally went after the same market with two different strategies: Lexus and Infiniti

Comment on IHOP: An American Icon–not exempt from marketing research by nathan lockheart

nathan lockheart — Mon, 20 Dec 2010 06:17:19 +0000

Great post.keep posting us this type of wonderful information.
We always look forward towards your post.